DETOX OUR FUTURE. Water is the world’s most threatened essential resource and in China as much as 70% of their water is affected by water pollution. Clothing brands such as H&M, Adidas, Lacoste, Nike and textile factories in China are threatening this resource by releasing hazardous chemicals into the water. These chemicals break down in water and create toxins which harm humans and the environment. Not only do these chemical get into the water system through dumping by the companies, but also by the shoppers. As consumers of these products, we unknowingly spread water pollution by washing our new clothes. Starting July 2011, Greenpeace began working on making the world’s largest sport brands to have a toxic-free future. They succeeded by having Puma, Adidas and Nike to commit to completely eliminating hazardous chemicals by 2020. H&M also joined these companies, but they went one step further by agreeing to publicise information about chemicals being released by their suppliers to promote awareness of this issue. “H&M’s landmark commitment has the potential to be a catalyst for wider change across the fashion industry”. From this story and the toy company story we see that Greenpeace has a huge impact on our world as they create awareness and change to better our world.
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